18 July 2020
Swarovski 125th Anniversary
Swarovski is an Austrian producer of glass headquartered in Wattens, Austria. Swarovski has been a family-owned business since it was founded in 1895 by Daniel Swarovski.
The company is split into three major industry areas: the Swarovski Crystal Business, that primarily produces lead glass (branded crystal) jewellery and accessories; Swarovski Optik, which produces optical instruments such as telescopes, telescopic sights for rifles, and binoculars; and Tyrolit, a manufacturer of grinding, sawing, drilling, and dressing tools, as well as a supplier of tools and machines.
Today, the Swarovski Crystal Business is one of the highest grossing business units within Swarovski, with a global reach of approximately 3,000 stores in around 170 countries, more than 29,000 employees, and a revenue of about 2.7 billion euros (in 2018).
All Swarovski crystal produced since 2012 have been lead-free. Swarovski is now run by the fifth generation of family members.