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24 April 2020

Classic Trademarks – AUER Centenary

Austria: AUER Centenary, 24 April 2020. Image from Colnect.

100 years AUER
Series: classic trademarks
Nominal value: 2.75 euros
Issue date / available from: April 24, 2020
Stamp size: 30.00 x 36.00 mm
Graphic design: Marion Füllerer
Printing: Joh. Enschedé Stamps B.V.
Type of printing: offset printing
Circulation: 330,000 stamps in sheets of 50 pieces

Fine enjoyment of the highest quality: For 100 years you can enjoy “the sweet life” with the fine waffle specialties from AUER.

As so often in life, the famous “cake corners” were created from an emergency out: The Viennese pastry chef Rudolf Auer wanted fine wafer cakes filled in 1920 with tender hazelnut cream, make, but they always broke. As a finder He sold the fragments to a businessman as a “cake break” and thus had a new one Specialty invented.

Today, the company, which is now part of the Spitz group based in AttnangPuchheim, also offers the classic “AUER tree trunks” as well as the cake corners many variations of ice cream cones and filled chocolate rolls. The golden packaging is a trademark of the extremely popular confectionery, as well as the crispy and delicate
Wafer sheets in the unusual shapes and the fine cream fillings with the incomparable taste.

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