Department of Posts | Postage Stamps

14 January 2020

Indian Fashion — Designers’ Creations (Series 4)

India: Indian Fashion (Series 4) – Designers’ Creations, 14 January 2020. Image from India Department of Communications.

Technical Data
Date of Issue: 
14 January 2020
Denomination:
500 p (9)
Stamps Printed:
500,000 each
Miniature Sheet Printed:
110,000
Printing Process:
Wet Offset
Printer:
Security Printing Press, Hyderabad

The philatelic items are available for sale at Philatelic Bureaus across India and online at http://www.epostoffice.gov.in/PHILATELY_3D.html.

INDIAN FASHION – DESIGNERS’ CREATIONS : SERIES 4

Fashion design is a form of art dedicated to the creation of clothing and other lifestyle accessories through the application of design aesthetics. Fashion designers conduct research on fashion trends and interpret them for their clientele. They attempt to design clothes that are functional as well as aesthetically appealing. They consider who is likely to wear the garment and the occasion on which it is to be worn while designing it. Clothes worn for everyday wear fall within a narrow range of styles whereas clothes for special occasions demand greater attention to the cut and styling. Some garments are made specifically for an individual as in the case of ‘haute couture’ or bespoke tailoring.

India: Indian Fashion – Designers’ Creations Series 4 (miniature sheet), 14 January. Image from Phila-Mirror.

Haute couture is high-end fashion that is constructed by hand from start to finish, made from high-quality, expensive, often unusual fabric and sewn with extreme attention to detail and finished by the most experience and capable sewers often using time consuming, hand-executed techniques.  An haute couture garment is tailored exclusively for the wearer’s measurements and body stance.  Considering the amount of time, money and skill allocated to each complete piece, haute couture garments are also described as having no price tag.  In modern France, haute couture is a protected name that may not be used except by firms that meet certain well-defined standards.

Many designers prefer to specialize in one particular field of design rather than attempting to create it all when starting out.  Specialties include bridal design, fabric design, costume design, accessory design, etc.  A bridal designer is a fashion professional who has a hand in designing and creating wedding dresses for brides to wear during their wedding.  Fabric design also called textile design is a specialty in which the fashion profession will design, create and possibly see the materials that another fashion professional would then use for their creations.  Costume designers design and create the costumes that one sees in movies and television.  They have a huge role on film sets as it is their clothing design which helps an actor look like the character they are portraying.  Accessory design is a specialty about designing and selling objects that are to be worn in addtion to the clothes that people wear.  Belts, hats, glasses, purses and necklaces are examples of what an accessory designer would be working with on a daily basis.

India: Indian Fashion – Designers’ Creations Series 4 (first day cover), 14 January 2020. Image from Phila-Mirror.

Indian fashion has carved a niche for itself at the global stage.  Indian fashion designers have made a mark for themselves on account of their sartorial prowess and creative abilities.  Some of the best Indian designers have lent their designs for the present series of Commemorative Postage Stamps on Indian Fashion.  These designs and their designers are as follows:

1.Vastra (Ritu Beri)

2. Indica Emporia (Wendell Rodricks)

3.Flared Sherwani (Abu Jani Sandeep Khosla)

4.Timeless (Manish Malhotra)

5.Mystical Indian (Rahul Mishra)

6.Embellishment (Ashish Soni)

7.Varanasi Weaves (Ritu Kumar)

8.The Ambika Jacket (Anita Dongre)

9.Classic Jalabiya (Rohit Bal)

India Post takes this opportunity to express gratitude to each one of these designers and their designs and is pleased to issue this set of nine Commemorative Postage Stamps on Indian Fashion. Presenting Indian Fashion – Designers’ Creations : Series 4.

Credits:
Stamps/Miniature Sheet: Shri Suresh Kumar
First Day Cover/Brochure/Cancellation Cachet: Smt. Nenu Gupta
Text: Based on the material provided by Prof. Manika Walia and material collected from Internet sources.

India: Indian Fashion – Designers’ Creations Series 4 (brochure), 14 January 2020. Image from Phila-Mirror.

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